LinkedIn Company Page Tutorial: Setup Service & Product Pages on LinkedIn
LinkedIn Company Page Tip by http://localpulsemarketing.com In this video, I’m going to show you how to add products or services to your LinkedIn company page. SUBSCRIBE. RATE. COMMENT.
It’s very simple to do. They make it very easy. What we’re going to do is we’re going to come over to our actual LinkedIn company page here. Mine right here is Local Pulse Marketing. I’m just going to click on that. That brings me to my company page, which I was already on. We don’t want to edit the Overview page. How the company page works in the editing, is whatever page you’re on here and you go over to Admin tools and you hit Edit—That’s the page you’re going to be editing.
We want to edit the actual Service pages so we’re going to go over to the Services tab and we get to fill out this page, top to bottom if we want. How we do that, now that we’re on the Services page, we get to actually go click on Edit. First of all, you get to create unique service pages for each demographic that you’re targeting or different target audience that you want to talk to in a specific way on your company page. It’s really a cool feature right there.
Down here is your main summary overview that shows up on your Services Overview page. This is the title to our products and services. Down here you see those banners. There are actually three banners that show up. You get to add your image right here, a banner image that you like and link to the specific link on your website or your Facebook page or wherever you want to send people. You can put the specific link right there. Then at the bottom, you have a disclaimer area.
Over on the right side, on this main Services page, where it has a list of all the other services and products that people can actually click on and check out more about those specific services or products, you have this YouTube video area right here, which is really cool. All you’ve got to do is put in a title for the video and embed, go grab the video from YouTube. You can actually grab the URL or the link right here, just like I have. This is important to note. You don’t want any links that have the ampersand sign plus featured or related or a bunch of mumbo jumbo after that. You just want the bare YouTube URL to put in there. Once you’re done with that, you just hit Publish. So I’ll hit Publish. And that’s how you create your Overview page for your Services.
Let’s say you wanted to go and edit some of these pages down here. These are your actual services down here. Let’s go ahead and edit Search Engine Optimization or go ahead and update that and put in some information about that specific service. We have this main description right here. We also have these little key notes about this specific service that you’re offering. Right here, we have who they can contact about this service and then also, this links to the specific page on my website that talks about my service as well. I have another video right here that talks about Search Engine Optimization success. And then a free internet lead generation crash course down here. You can click on this right here and it takes you to a squeeze page, an offer to get some free information, really a great list-building tool.
Let’s say you actually wanted to edit this page right here. You go to Admin tools again, now that I’m on this specific Search Engine Optimization service page. I’m going to go ahead and click Edit. This is where you go ahead and enter in all the information. So you have your Product or Service. Which one is it? Pick your category that your product or service best fits into. Put the title of your specific product or service that you use in your business. Upload an image. Upload a little description here about your product or service. Create bulleted features about your product or service.
On the right side, we see again. Put the specific page for your business website that you talk about this specific service or product. You put your contact people right here. You put your promotion information right here in the link. And then also, your video, as I mentioned before. So that’s how you set up a page.
Let me go back to it. Just like this. People can come here and recommend this page for you, this service or this product. And that’s how you basically set up your services and products on your LinkedIn company page. Have fun and see you on LinkedIn. http://www.youtube.com/watch?v=dlQIOKHQR8g
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Duration : 0:5:20
